scottstephan.org
  • Shipped Product
  • About Me
  • Product & Production Work

Product + Production Background

Hiring a Producer or Product Manager is uniquely difficult. The work is often dynamic and situational, so you need someone who can handle a variety of possible outcomes. Culture fit is hard to interview and test for. And, unlike Engineering or Design roles, we don't often request a work sample in the "P"-disciplines. 

So, I thought I'd change that. Below is an 8 part video series where I demonstrate a practical, real-world example of how I built & iterated on foundational processes that scaled Tangle from 6 to 25 FTE, while also launching a live-service SaaS product. 

Because I tried to cram 2.5 years of iteration and thought into 30 minutes, I broke the video into 8 parts to help zoom in on just the stuff that matters to you.  You can also find video summaries below the videos themselves. Finally, there is a full 30-minute version available up top that puts all the videos together into one video. 

The first 3 videos are really about me, Scottie, as a leader & manager and my time at Tangle.
Parts 4 & 5 are very high level overviews of our tools and process. 
Part 6 is a deep dive on the whole pipeline that kept us shipping features at a live service cadence. 
Parts 7 & 8 are screenshares of the actual tools & environments we used to ship Tangle. If you're interested in actual, real-world implementation, those are the ones. to watch. 


The Whole Dang Thing
A full 30 minutes, this is a stitch of every video listed below. 


Part One: TL;DR

This is a broad overview of the point of the video. If you read the above bit you can probably skip this one :) 


Part Two: My Leadership Principles

In this video I discuss my core leadership principles:
- Manage expectations by underpromising and overdelivering
- Process is a process (Iteration is forever!)
- Process is for people, not just productivity. 
​


​Part Three: My Roles at Tangle

In this video I discuss the two roles and their responsibilities I held at Tangle. First, as Executive Producer and then as Head of Product 


​Part Four: Tangle's Phased Production Approach, 101

In this video I do a quick overview of the Phased Production process that the Tangle teamed iterated into over 2.5 years. It quickly demonstrates how we gave visibility and ownership to our growing team without stepping on their expertise or creativity and how we folded in new departments as they came online (Marketing, Social etc.)

​If you just want a quick 101, this is the video to watch!

We had a very lean meeting stack at Tangle:

- Sprint Pre-Planning: Leads, Product & Production gather to review the roadmap and set the goals for the upcoming Sprint. 
- Sprint Planning: Production, Leads & ICs meet to review Sprint Goals and handle individual IC tasking. 
- Roadmap Reconciliation: Production + Product meet to adjust the roadmap in response to sprint outcomes and provide a readout to the team. 
- Sprint Picnic: Everyone! A show'n tell followed by a retro, a great way for the team to get cross-func visibility on work they make not see or be aware on. 
- KPI Review: Product + Stakeholders (Marketing et al.) meet to review recent changes to the Product and their impact on KPIs, OKRs may be adjusted or set during in response to KPI movement during this meeting. 


Part Five: Tangle's Product & Production Toolstack

This video covers Tangle's toolstack, the services & tools we used to govern the pipeline. We used Shortcut for Project Management + Tasking, Product Board for product backlog upkeep & roadmap planning, Notion for documentation and Figma for asset creation & handoff. 


Part Six: Phased Approach In-Depth (Idea -> Shipped!)

This video goes deep on the Phased Approach, explaining each phase, completion criteria and the responsible party in depth. If you want to copy what we did, this is the video to watch! Unlike the other videos, parts six, seven and eight are screensharing the actual tools & environments we used. If you'd like to see an implementation of these techniques, these are the videos for you!

​The six phases are:
- UX Documentation & Research
- Technical Prototyping & Research
- UI & Visual Asset Creation & Approval
- Client Implementation
- Design Review & Triage
- QA Review & Triage


Part Seven: The Full Production Pipeline ​

This is a screenshare of the actual tools & environments we used to managed the Production (Tasking, Story Writing, Epic & Milestone Management, Feature Flow etc.) side of the process as derived from the Product Roadmap (see part eight!). If you want the practical implementation, this is the video!


Part Eight: The Full Product Pipeline

Finally, we look at the Product side of the pipeline. This includes a look at our actual backlog and we used Product Planning rituals and process to create a Agile roadmap that was realistic and accurate, while also representing the growing business and customer needs of Tangle


MEDIA
​


PRESS / AWARDS

Say Hi:


  • Shipped Product
  • About Me
  • Product & Production Work